Hi there,
I'm Damini :)
Trained UI/UX Developer &
an experienced Product Strategist
with a passion for Behavioral Science
Projects
Explore my work in UX research, design, and development.
Academic Project - TrailVault
Volunteer - Furniture Repair Bank
Experience Overview
I have a diverse background as a UI/UX Developer, Business Analyst and a Product Owner.
Product Owner
Citigroup, India
Aug 2021 - May 2024
Led and executed 12+ Agile projects, improving data accuracy from 70% to 98% by analyzing inconsistencies with custom scripts, benefiting 40+ downstream data consumers and Citibank end users.
UI/UX Developer
Citigroup, India
Aug 2020 - Jul 2021
Collaborated with UX designers to create low-fidelity wireframes for CitiBusinessOnline, prioritized features through user story mapping, enhancing user engagement by 32%, and achieved 90% ADA compliance using NVDA, aXe, and React.
Product Analyst Intern
Colgate-Palmolive, India
Jun 2019 - Aug 2019
Collaborated with global business units to design and implement a Factory Performance Issue Tracker, conducting user research to improve issue reporting and tracking by 45%.
"In just three months, Damini and her team conducted an in-depth user research initiative that uncovered valuable insights. By engaging with users to understand their needs and pain points, they identified key areas for improvement on the FRB website. Their strategic recommendations led to a revamped, more intuitive, and accessible platform that exceeded user expectations. The insights gathered played a pivotal role in enhancing the website’s user-friendliness and overall effectiveness."
Xenia Dolovova
CEO, Futniture Repair Bank
”Damini has truly impressed everyone with her ability to take on responsibilities effortlessly. Her quick grasp of essential concepts and her proactive approach allowed her to transition seamlessly into her duties. With each task she undertakes, it becomes clear that Damini has not only a solid grasp of the business but also the leadership qualities needed to inspire those around her. Her diligence and commitment set her apart as a rising star, proving that age is just a number when it comes to competence and responsibility.”
Nikhil Kumar
Senior Vice President, Citigroup
★★★★★
★★★★★
Get in touch with Damini
I’d love to hear from you!