Hi there,

I'm Damini :)

Trained UI/UX Developer &

an experienced Product Strategist

with a passion for Behavioral Science

Projects

Explore my work in UX research, design, and development.

Academic Project - TrailVault
Volunteer - Furniture Repair Bank

Experience Overview

I have a diverse background as a UI/UX Developer, Business Analyst and a Product Owner.

Product Owner

Citigroup, India

Aug 2021 - May 2024

Led and executed 12+ Agile projects, improving data accuracy from 70% to 98% by analyzing inconsistencies with custom scripts, benefiting 40+ downstream data consumers and Citibank end users.

UI/UX Developer

Citigroup, India

Aug 2020 - Jul 2021

Collaborated with UX designers to create low-fidelity wireframes for CitiBusinessOnline, prioritized features through user story mapping, enhancing user engagement by 32%, and achieved 90% ADA compliance using NVDA, aXe, and React.

Product Analyst Intern

Colgate-Palmolive, India

Jun 2019 - Aug 2019

Collaborated with global business units to design and implement a Factory Performance Issue Tracker, conducting user research to improve issue reporting and tracking by 45%.

an abstract photo of a curved building with a blue sky in the background

"In just three months, Damini and her team conducted an in-depth user research initiative that uncovered valuable insights. By engaging with users to understand their needs and pain points, they identified key areas for improvement on the FRB website. Their strategic recommendations led to a revamped, more intuitive, and accessible platform that exceeded user expectations. The insights gathered played a pivotal role in enhancing the website’s user-friendliness and overall effectiveness."

Xenia Dolovova

CEO, Futniture Repair Bank

woman wearing black crew-neck shirt
woman wearing black crew-neck shirt

Damini has truly impressed everyone with her ability to take on responsibilities effortlessly. Her quick grasp of essential concepts and her proactive approach allowed her to transition seamlessly into her duties. With each task she undertakes, it becomes clear that Damini has not only a solid grasp of the business but also the leadership qualities needed to inspire those around her. Her diligence and commitment set her apart as a rising star, proving that age is just a number when it comes to competence and responsibility.

Nikhil Kumar

Senior Vice President, Citigroup

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man standing near balcony
★★★★★
★★★★★

Get in touch with Damini

I’d love to hear from you!

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white and black laptop